ORGANISATION AND THE ENVIROMENT Essay Example | Topics and Well Written Essays - 750 words

ORGANISATION AND THE ENVIROMENT - Essay Example The brand was successful as for the first time it introduced direct business to consumer transactions. As the first no frills airline, it charges even for meals onboard. Its revenues were reported at $2786 million by the end of 2006. In the year 2007, it posted pretax profits of 48% up to September. A new financial system will be installed by Agresso in 2008 to match its 15% annual growth rate of passengers. Stelios, who began EasyJet in 1995, is the single largest stakeholder in the brand. Many prefer EasyJet for its low costs, easy booking and network of routes to both holiday and business destinations. Its ancillary services of car hire, travel insurance, food and excess baggage, attract many. People are also attracted to offers like the one given on Thameslink trains where customers can avail discounts for traveling between Central London and the Luton airport. The EasyJet fleet operates with 107 Airbus A319-100 and 30 Boeing 737-700. Booking is allowed to be done online through the site easyjet.com. However immediately two weeks before a flight is scheduled, phone booking can also be availed. The organization interacts with the UK government and has a United Kingdom type A operating license that allows its aircrafts to carry passengers, cargo and mail with a seating capacity of twenty or more. The public limited company is listed on the London Stock Exchange. Its top competitors are British Airways Plc and Ryanair Holdings Plc. The industry is the largest in UK that operates on low fares. Meeting the APD and high fuel prices are their major economic challenges. It opposes Air Passenger Duty (APD) tax and suggests a new tax that depends upon distance traveled and the type of flight used. In October, the company agreed to acquire GB airways. The UK office has invited comments to check whether the merger would reduce competition within UK. The airline connects various important destinations in UK which include England, Belfast in